In the last few years, the insurance industry has seen the transition from traditional hands-on and people-driven resources to online and virtual tools. Insurance carriers have rapidly moved away from paper apps with a new focus on e-apps, agent enrollment portals, and drop tickets. Everywhere you look, elements of the industry are turning away from the physical in favor of the digital.Read More
When you think of the ways you market yourself and your agency, social media may not be the first avenue you consider. However, with nearly 1 in 4 people worldwide using social networks*, you are missing a huge opportunity if you choose not up jump on board with social media marketing. See below digital snapshot to see how many people now have internet access, social media accounts, and note over half of the population are using mobile devices to access this information.
Knowing social media can play a key roll is obtaining new clients, how can agents harness this technology?
Here are 4 ways you can grow your business with social media.